Again, a sexist campaign for a non-sexist product (service). This campaign, created by Publicis Prague, is for a luxury car rental company.
Roads which start from women’s heels, passes through their legs, to a wild destination. The naughty copy reads- get there faster.
Are these kinds of brands which use sex to sell their products a threat to PETA? Anyway, PETA should try to obtain patent for the use female nakedness. One word to the advertisers of this campaign-PETA may not forgive you.
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Ralph Lauren seems to have taken a page from American Apparel, or PETA, or perhaps R.O.O.M.'s book of advertising, as he convinced Kelly Brooks to pose nude in an advertising campaign. R.O.O.M. has sold funiture without showing any, and PETA strip people naked as a matter of habit.
Ralph Lauren sells clothes, right? Perhaps we're meant to look at the shoes. They are very pretty. Goes with anything including nothing.
Other images from the shoot include Kelly in Ralph Lauren underwear. How this image will be used is anyone guess.
1984*1403
Some might stay forever. Part of the international MTV stayingalive.org campaign from Duval Guillaume Antwerp.
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